Government of India is implementing POSHAN Abhiyaan across the country to address the problem of malnutrition. The campaign aims to reduce malnutrition in the country. The abhiyaan will be implemented in a phased manner through a life cycle approach. It also aims to reduce combat under-nutrition, anemia among young children, women and adolescent girls and reduce low birth weight.
POSHAN (Prime Minister’s Overarching Scheme for Holistic Nutrition) Abhiyaan or National Nutrition Mission is the Government of India's flagship programme to improve nutritional outcomes for children, pregnant women, and lactating mothers. It was launched by Prime Minister Modi on the International Women's Day on 8 March 2018 in Jhunjhunu, Rajasthan. The scheme has directed the attention of the country towards the problem of malnutrition and addresses it in a mission-mode.